Tools to help you grow

We could all use a little help to grow our digital presence and there is an abundance of tools out there. Here are some of our favourites:

Certified Online Learning Platforms

Digital Garage Academy

Digital Garage Academy

This award-winning free online coursehelps you grow your business or career through everything from optimising for search to social media.

Help Your Website Be Found Online

Google Search Console

Google Search Console

Google Search Console is a free service offered by Google that helps you monitor and maintain your site’s presence in Google Search results. Using this tool will allows you to make sure that Google can access your content. You can submit new content for crawling and remove content you don’t want shown in search results. Monitor and resolve malware or spam issues so your site stays clean

Google Mobile Friendly Tester

Google Mobile Friendly Tester

Google Mobile Friendly Tester tool will help you test your site’s performance on mobile and receive recommendations for improving performance across all devices. This tool should make it easier for small businesses to test their sites, as opposed to going to the specific mobile-friendly testing tool and/or page speed testing tool.

Moz SEO Tool

Moz SEO Tool

Moz has a freemium range of user-friendly Search Engine Optimisation tools. Such as Open Site Explorer which helps you uncover content and link building opportunities, track your site’s link profile over time and compare to competitors for intelligent, targeted link building. This also helps target with Keyword Explorer and leverage one of the largest, most accurate search keyword database to discover and prioritize the best keywords for your site.

Build a superstar website

SquareSpace

SquareSpace

Squarespace, a do-it-yourself website builder, blogging platform and hosting service, lets businesses of all types create professional websites with the service’s user-friendly drag-and-drop interface. Squarespace also provides all the tools business owners need to manage their websites, from search engine optimization (SEO) to comprehensive e-commerce solutions.

Wix Web Builder

Wix Web Builder

Wix is a great option for beginners, freelancers, and small businesses. It’s particularly useful for creatives who want to create an online portfolio, hobbyists, and small businesses who don’t need an online store. Of course, you can still use Wix to create an online store, but you won’t get as much out of it as you would with Squarespace, which has more advanced eCommerce plans.

Weebly Web Builder

Weebly Web Builder

Weebly is one of the easiest website builders in the market. With Weebly’s website building elements, you can literally drag them into your website and have a website built relatively quickly, and painlessly.

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Web Analytics Tools

Google Analytics

Google Analytics

Google Analytics is a free Web analytics service that provides statistics and basic analytical tools for search engine optimization (SEO) and marketing purposes. The service is available to anyone with a Google account.

KissMetrics

KissMetrics

Kissmetrics tracks individual and group visitor behavior from their first anonymous visit, through each conversion, to their lifetime value. Our reports give you metrics to fully analyze and drastically improve your business. We give you the tools to fix your blind spots, maintain a 360-degree view, and strengthen your marketing impact through these 7 key reports.

Adobe Analytics

Adobe Analytics

It’s the industry-leading solution for applying real-time analytics and detailed segmentation across all of your marketing channels. Use it to discover high-value audiences and power customer intelligence for your business.

Social Media Publishing Tools

Hootsuite

Hootsuite

Hootsuite gives you the ability to manage all your social networks and schedule messages for future publishing. It gives you a wide scope of your social media activity. You will be aware of what’s your audience saying about your brand. Hootsuite’s social media analytics give you an in-depth view of how well your social media efforts are being received, so you can run with what’s working or change directions.

Buffer

Buffer

Buffer is a great way to drive traffic, increase fan engagement and save time on social media. It allows you to create a posting schedule for your Twitter, LinkedIn, Facebook, Pinterest and Google+ pages all in one place, creating a queue. That’s really helpful.

TweetDeck

TweetDeck

The tool allows you to post and schedule to your Twitter accounts, as well as stream all of your feeds in real time. It can also be downloaded as desktop software. Tweetdeck is fully accessible for free, with no limits to the number of Twitter accounts used. It also allows you to stream some more advanced feeds, such as the feed of a specific user or a feed of trending content.

Social Media Marketing Tools

Canva

Canva

Canva has preset filters and advanced photo editing tools to modify pictures. It gives you the possibility to use icons, shapes and elements, thousands of them. Hundreds of fonts perfect for every design are also ready to go and accessible within Canva.

Feedly

Feedly

Organize, read, and share all the content that matters to you and your team at a single place. Don’t miss a beat from any of the publications you trust. Dive deeper by following blogs from the latest movers, shakers, and thinkers. Let the web work for you by arranging the content you rely on into easy-to-read collections. And do much more with Feedly.

Followerwonk

Followerwonk

Find, analyze, and optimize your social growth with Followerwonk. The tool helps you explore and grow your social graph. Dig deeper into Twitter analytics: know your followers, their location, time they tweet. Find and connect with new influencers in your niche. Use super-actionable visualizations to compare your social graph to others. Easily share your reports with the world.

Got questions or want to know more?