Adidas WHS Course Delivery

We trained 12 of the wholesale activation team on Social Media. This resulted in an 100% saying their expectations were met.

Challenge

Adidas wanted UpSkill Digital to deliver an immersive Social Media Workshop to their wholesale activation team which help to boost skills, confidence and empower employees in retailer engagement.

Solution

Adidas wanted to use UpSkill Digital’s expertise, so we worked with the wholesale activation digital manager to come up with the 5 objectives. The attendees would attend the session to learn social landscape, content and personas, paid social, KPIs and measuring techniques.

Prior to the event, we had multiple meetings with the trainer to ensure that the delivery of the session was always in line with the objectives that adidas had given us. On the day, we sent one of our most experienced and charismatic social media experts to deliver the training on the day along with a coach to ensure that the mixed abilities of the team were all catered for. Post event, we provided the attendees with a range of tools that allowed them to put what they learnt into everyday practice.

Results

We trained 12 of the wholesale activation team on Social Media. This resulted in an 100% saying their expectations were met.

Really interesting and engaging. 100% improved my knowledge and will implement these tips in the future.- Adidas team
Insightful, engaging and exceeded my expectations.- Adidas team
Excellent experience and highly focused to our field.- Adidas team
Invaluable tools delivered to take our digital strategy forward.- Adidas team
Thanks so much for making the session very detailed and informative. You guys are fab!- Adidas team
Informative and the presenters were really good at relaying the information.- Adidas team

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